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  - Times of India - World - 09/Jul 11:50

How Dubai's crypto rulebook is changing the game

Dubai's Virtual Assets Regulatory Authority (VARA) is now enforcing strict marketing rules for crypto firms targeting UAE audiences. These regulations prioritize consumer protection and transparency, demanding full compliance from licensed entities, including foreign influencers. Risky tokens and misleading promotions are restricted, with heavy penalties for violations, signaling Dubai's commitment to responsible crypto regulation and setting a new global standard.

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