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  - ELITEAGENT.COM - A La Une - 19/Jun 04:27

Stop renting leads: How to own your customer data

The agent had a choice: spend another $3,000 on portal upgrades for a failed listing, or try something different. She chose different– and won, finding her buyer outside the postcode for top dollar within days. As privacy laws tighten and portal costs rise, agents building permission-rich databases today will dominate tomorrow’s market. Everyone else will … The post Stop renting leads: How to own your customer data appeared first on Elite Agent.

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