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Maroc Maroc - IMCGRUPO.COM - A La Une - 11/Mar 12:15

How Reward Loops Quietly Control Digital Behaviour

Most people like to think they use apps and websites on their own terms. We open a platform, do what we came to do, maybe scroll a little, then move on. That’s the story we tell ourselves, anyway. In reality, a lot of digital experiences are built to shape behaviour in small, subtle ways. They … The post How Reward Loops Quietly Control Digital Behaviour appeared first on IMC Grupo.

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