KUALA LUMPUR: The influx of Chinese car manufacturers in Malaysia's automotive market reflects a significant shift in consumer choices and industry...
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Consumers product and service preferences are constantly changing. Marketing managers must understand these desires in order to create a proper marketing mix for a well-defined market. So, it is critical that marketing managers have a thorough knowledge of consumer behavior. You were hired by one of the most prestigious marketing agencies in the world to […]
KUALA LUMPUR: The influx of Chinese car manufacturers in Malaysia's automotive market reflects a significant shift in consumer choices and industry...
In recent years, artificial intelligence (AI) has emerged as a game-changer across various sectors, and the creative industries are no exception....
From economic downturns to global crises, Micro, Small, and Medium-sized Enterprises, MSMEs have continued to demonstrate remarkable resilience and...
A recent survey conducted by NIQ, a leading authority in consumer and shopper insights, has uncovered notable changes in shopping behavior among...
As climate change accelerates and its impacts become more evident, youth activists in India are stepping up to combat this global crisis. These young...
Infinix, a trendy tech brand crafted for young consumers, has once again been recognized in the Top 50 Kantar BrandZ Chinese Global Brand Builders...
Millions of people in the United States suffer from Parkinson’s disease and Lewy Body Dementia (LBD). These conditions are not just about movement...
United Nations rights chief Volker Turk, driven by Austria's anti-semitic history, advocates for refugee protection and condemns hate speech in...
The robot simulates heat stroke symptoms to warn motorists not to create a heat trap for their dogs.
Forest and Wood Products Australia (FWPA) is set to spearhead an initiative highlighting the advantages of timber framing in construction, promising a...