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Maroc Maroc - DIGIDAY.COM - 02/Jul 04:01

Marketing Briefing: Marketers race to use generative AI tools, find ways to make humans ‘smarter, faster, better’

Some already seem to believe. Marketers including the likes of Klarna, U.S. Bank, and, most recently, Toys ‘R’ US have been touting the use of generative AI and the ability to speed up processes as something that’s already helping them.

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