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Maroc Maroc - DIGIDAY.COM - 21/Aug 14:27

How the convergence of sports and streaming creates opportunities for platforms and advertisers

Kenneth Suh, Chief Strategy Officer, Nexxen Sports and streaming seem to be everywhere of late — at the upfronts, dominating the news and landing mentions on major companies’ earnings calls. They’re practically inescapable, and the subsequent convergence of sports and streaming is reshaping how fans access and experience live events. Major platforms, including Netflix, Apple, […]

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