Google faces a fresh federal court test on Monday as US government lawyers ask a judge to order the breakup of the search engine giant's ad technology...

Google faces a fresh federal court test on Monday as US government lawyers ask a judge to order the breakup of the search engine giant's ad technology...

(Reuters) - The U.S. Federal Trade Commission is investigating whether Amazon.com and Alphabet's Google misled advertisers that place ads on their...

(Reuters) - The U.S. Federal Trade Commission is investigating whether Amazon.com and Alphabet's Google misled advertisers that place ads on their...

As audience behavior evolves to include cross-platform media consumption, advertisers are responding to this shift by demanding outcome-focused,...

As audience behavior evolves to include cross-platform media consumption, advertisers are responding to this shift by demanding outcome-focused,...

Audio giant SiriusXM has inked a partnership with Amazon that will allow advertisers to buy ads across its properties and media types programmatically...

Best Buy Ads held its first upfront event to pitch new ad products and creator partnerships as it vies for budget in a competitive retail media space.

Best Buy Ads held its first upfront event to pitch new ad products and creator partnerships as it vies for budget in a competitive retail media space.

Universal Ads, a one-stop TV advertising platform, launched a new in-platform ad creation tool that allows advertisers to create commercials using...