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Maroc Maroc - WN.COM - Business - 19/Oct 07:05

App Scrap: Garmin & Strava row worrying fitness fans

For many people, Garmin is the company that used to make satnavs for cars. It does actually still make them but, needless to say, the market for those kinds of devices has cratered now that everyone has reliable mapping system in their pockets. But Garmin has survived that by refocusing its business on fitness and activity devices like smartwatches and bike computers; all the way to trackers for golf club bags and wireless engine cut-off systems for boats. The common denominator in most of its business remains GPS tracking, though. It's just managed to find so many different applications for that beyond the in-car satnav. The personal fitness device industry that Garmin now inhabits is a...

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