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Maroc Maroc - PROPERTYPROFESSIONAL.CO.ZA - A la une - 13/Oct 08:21

Is yours the face that could launch 1,000 scams?

For decades, estate agents have relied on personal photographs in marketing materials to build trust, add a human touch, and strengthen their personal and agency brands. But as digital technology and social media dominate the industry, that once-effective strategy is facing new scrutiny — with experts warning that these images can now expose agents to risks such as identity theft and fraud.

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