Maroc - TIMBERBIZ.COM.AU - A La Une - 22/Jul 00:40

Pirelli’s FSC-certified racing bicycle tyre

The introduction of the first-ever FSC-certified racing bike tyre – the P ZERO Race RS – is a milestone in the world of cycling. Source: Timberbiz Developed by leading tyre manufacturer Pirelli, the P ZERO Race RS contains sustainably sourced natural rubber, which makes up 23% of the tyre’s materials. This groundbreaking innovation in manufacturing represents a significant step forward in the quest for sustainable cycling solutions. The tyre made its debut on the road as the official tyre for Team Lidl-Trek. Natural rubber has been a cornerstone of tyre manufacturing for decades, valued for its superior elasticity, resilience, and durability. However, the environmental impact of its production has raised concerns, as traditional rubber harvesting can lead to deforestation, biodiversity loss, and significant carbon emissions. The new FSC-certified tyre addresses these issues: Forest Stewardship Council (FSC) certification ensures that the natural rubber used in the tyre is sourced from responsibly managed forests that provide environmental, social, and economic benefits. “The decision to use more and more FSC-certified natural rubber in our products is in line with Pirelli’s concern for nature and biodiversity” explained Piero Misani, Pirelli’s Chief Technical Officer. “But also with the desire to bring benefits to the people and workers from which natural rubber is derived. It’s an environmental and social commitment accompanied by the search for high performance without discounting safety to meet the demands of the most demanding professional cyclists and amateurs.” The new tyre was premiered at Eurobike 2024 the a central platform for the cycling and eco-mobility industry and will soon become available at major retailers globally. Its certification will be highlighted by the FSC logo engraved on its sidewall, making Pirelli’s commitment to sustainability and responsible resource use even more visible. “Sourcing natural rubber sustainably is crucial to protecting our world’s forests,” says Fabian Farkas, Chief Commercial Officer at FSC International. “Pirelli’s initiative to introduce FSC-certified bicycle tyres demonstrates a continued commitment to furthering a recreational activity that has long been associated with healthy and sustainable living.” The introduction of the P ZERO Race RS FSC-certified natural rubber racing bicycle tyre (FSC N003618) marks a significant step towards a greener future for the cycling industry, aligning with the growing demand for sustainable products and practices and reflecting a broader shift in consumer consciousness. It also sets a precedent for other manufacturers, demonstrating that high performance and environmental stewardship can go together.