X

Vous n'êtes pas connecté

Maroc Maroc - ADWEEK.COM - A la une - 25/Feb 08:30

The Real Reasons Why CMOs Get Fired

What do the most senior execs in the C-suite actually think of chief marketing officers (CMOs)? It's complicated, according to fresh research from Gartner, shared exclusively with ADWEEK. The research firm interviewed 125 chief executives (CEOs) and chief financial officers (CFOs) to get the inside scoop on what's expected of CMOs and how they can...

Articles similaires

Andrew Noel and Sophia Zhang to Succeed Brad Simms at GALE

adweek.com - 04/Mar 13:00

Stagwell agency GALE has named Andrew Noel as its new global chief executive officer (CEO) and Sophia Zhang as its North America CEO, it exclusively...

Sorry! Image not available at this time

Executives revise US economic outlook down

it-online.co.za - 07/Mar 09:40

A post-election boost in business executives’ optimism about the US economy has moderated, declining from a more than three-year high of 67% last...

Here’s What Execs at Best Buy, Walmart, and Others Are Saying as They Brace for Tariffs

adweek.com - 05/Mar 21:50

As President Donald Trump's promised tariffs on China, Mexico, and Canada become a reality, brands are anticipating that they will charge higher...

GSD&M’s Duff Stewart Succeeded By Lee Newman

adweek.com - 06/Mar 17:00

Longtime executive Duff Stewart will step down as chief executive (CEO) of GSD&M after 35 years at the agency, handing the reins to president Lee...

What’s Going On With Versace?

the new york times - 01/Mar 19:32

The show was a mess, but it’s complicated.

Why The Bureaucracy Keeps Getting Bigger – OpEd

eurasiareview.com - 24/Feb 01:00

By Murray N. Rothbard Bureaucracy is necessarily hierarchical, first because of the Iron Law of Oligarchy, and secondly because bureaucracy grows...

After Less than Two Years as CEO, Unilever’s Hein Schumacher Receives His Walking Papers

adweek.com - 25/Feb 20:44

In a development that's startled analysts and serves as a reminder that shorter tenures apply to CEOs and CMOs alike, consumer products giant Unilever...

Sorry! Image not available at this time

Election Officials Must Regularly Meet Political Parties, Says CEC

zeenews.india.com - 04/Mar 15:25

Speaking at a two-day conference of Chief Electoral Officers (CEOs) from all States and Union Territories at IIIDEM, Gyanesh Kumar stressed the need...

Sorry! Image not available at this time

Inability to measure AI impact a major challenge

it-online.co.za - 24/Feb 09:43

A significant 30% of chief data and analytics officers (CDAOs) say their top challenge is the inability to measure data, analytics and AI impact on...

Robert Reich: 10 More Reasons For Modest Optimism – OpEd

eurasiareview.com - 02/Mar 01:35

Since I offered you 10 reasons for modest optimism last week, discontent with the Trump-Musk regime has surged even further. America appears to be...