Financial news publisher The Wall Street Journal is offering advertisers a performance guarantee, timed to the upcoming U.S. presidential election, to...
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Meta is making a change to its advertising algorithm that will make the platform temporarily look like it's performing worse for some advertisers. The change could raise ad prices but also increase advertisers' trust in the fidelity of Meta's ad systems, ADWEEK has learned. The change affects conversion campaigns, such as when a marketer wants...
Financial news publisher The Wall Street Journal is offering advertisers a performance guarantee, timed to the upcoming U.S. presidential election, to...
Location-sharing application Life360 is launching its direct advertising sales business today, with Uber as one of its first major advertisers, the...
Location-sharing application Life360 is launching its direct advertising sales business today, with Uber as one of its first major advertisers, the...
A former Google advertising executive testified in the US antitrust case against Google, painting a picture of a company where it can be difficult to...
LONDON — Google was slammed by a British regulator Friday, saying the company was using its dominance in digital advertising to stifle competition...
LONDON — Google was slammed by a British regulator Friday, saying the company was using its dominance in digital advertising to stifle competition...
Meta Platforms Ireland Limited, the parent company of Instagram and Facebook, has introduces its ad-free subscription plans for European users. This...
Meta Platforms Ireland Limited, the parent company of Instagram and Facebook, has introduces its ad-free subscription plans for European users. This...
Google returns to court to face allegations from the US Justice Department that it manipulates the display advertising market worth $677 billion. The...
Google returns to court to face allegations from the US Justice Department that it manipulates the display advertising market worth $677 billion. The...