This week's roster updates feature some exciting new hires and leadership moves as agencies continue to build out their creative, operational, and...
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This week's roundup highlights the latest agency moves, mergers, and strategic initiatives shaping the industry landscape. Adnami Adnami launched Sonar, a tool designed to simplify attention measurement in digital advertising. Sonar allows advertisers to better understand how users engage with their campaigns, offering a more streamlined and efficient way to measure attention and optimize digital...
This week's roster updates feature some exciting new hires and leadership moves as agencies continue to build out their creative, operational, and...
ADWEEK has exclusively learned that Omnicom Media Group and WPP have won Amazon's media review. "After a comprehensive advertising agency review for...
Google returns to court to face allegations from the US Justice Department that it manipulates the display advertising market worth $677 billion. The...
Google returns to court to face allegations from the US Justice Department that it manipulates the display advertising market worth $677 billion. The...
With up to $12 billion being spent this year, there are some media channel winners and reluctant participants. Digital OOH hopes to benefit overall.
With up to $12 billion being spent this year, there are some media channel winners and reluctant participants. Digital OOH hopes to benefit overall.
The following review explores Mirasvit’s Magento 2 Facebook Pixel & Conversion API extension. This powerful tool is designed to help store...
Google, the tech giant known for its extensive digital presence, is integrating cutting-edge confidential computing technology to strengthen the data...
On 26 October 2023, the Interactive Advertising Bureau, a European association representing digital marketing and advertising companies, released a...