X

Vous n'êtes pas connecté

Maroc Maroc - DIGIDAY.COM - 15/Jul 04:01

Media Buying Briefing: Retail media has become a full-funnel play for media agencies

Holding companies as well as independents have stepped up their resource-building around retail media and the broader catch-all of commerce media — although there’s a lack of standardization around the terminology used in the space.

Articles similaires

Sorry! Image not available at this time

Media Buying Briefing: How Bob Kantor used his agency life to build a different holdco model at Dawn

digiday.com - 09/Sep 04:01

The CEO of Dawn used his experience at Publicis and MDC Partners to construct a holding company model that partners rather than acquires.

Sorry! Image not available at this time

Media Buying Briefing: How Bob Kantor used his agency life to build a different holdco model at Dawn

digiday.com - 09/Sep 04:01

The CEO of Dawn used his experience at Publicis and MDC Partners to construct a holding company model that partners rather than acquires.

Sorry! Image not available at this time

Media Buying Briefing: Why indie agency Langrand tilts against consultancies, rather than fellow agencies, to help clients transform

digiday.com - 02/Sep 04:01

Houston-based Langrand pits itself against the consultancies of the world — the McKinseys and Accentures and BCGs — as much as it does other...

Sorry! Image not available at this time

Media Buying Briefing: Why indie agency Langrand tilts against consultancies, rather than fellow agencies, to help clients transform

digiday.com - 02/Sep 04:01

Houston-based Langrand pits itself against the consultancies of the world — the McKinseys and Accentures and BCGs — as much as it does other...

Sorry! Image not available at this time

Omnicom is consolidating B2B shop Doremus+Co with Merkley and Partners

digiday.com - 30/Aug 04:01

The move is part of ongoing consolidation throughout agencies and holding companies as holding companies look for ways to drive efficiencies and boost...

Understanding Islamic Finance – Analysis

eurasiareview.com - 02/Sep 22:39

A bit of history Islamic finance during the time of the Prophet Muhammad was characterized by real transactions such as sale on credit and...

Understanding Islamic Finance – Analysis

eurasiareview.com - 02/Sep 22:39

A bit of history Islamic finance during the time of the Prophet Muhammad was characterized by real transactions such as sale on credit and...

How Extensive Is The Privatization Of Security? – OpEd

eurasiareview.com - 10/Sep 22:55

While attention has been brought to the privatization of warfare, the growing privatization of policing continues to progress globally. In August...

Sorry! Image not available at this time

Retail media frenzy muddies negotiations with brands, who agency execs say must spend or ‘suffer the consequences’

digiday.com - 11/Sep 04:01

In the retail media network arms race, agencies say their brand clients are feeling the squeeze, and are being pressured to spend big with retailers...

Sorry! Image not available at this time

Retail media frenzy muddies negotiations with brands, who agency execs say must spend or ‘suffer the consequences’

digiday.com - 11/Sep 04:01

In the retail media network arms race, agencies say their brand clients are feeling the squeeze, and are being pressured to spend big with retailers...