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Maroc Maroc - ADWEEK.COM - A la une - 11/Jul 20:47

Inside AT&T’s Grand Strategy to Be Part of Black Cultural Moments

With brands rushing to incorporate generative AI despite reports of racial bias, in addition to recent criticisms of shallow advocacy in some campaigns, companies are at a crossroads when it comes to meaningfully reaching historically underrepresented communities. That's why AT&T nurtures the intersection of connectivity and culture through ongoing, multilayer DEI initiatives. Its Dream in...

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