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Maroc Maroc - ADWEEK.COM - A la une - 11/Jul 15:00

Hershey Chooses Dedicated Publicis Team After a US Media Review

In May, Hershey announced that it would review its U.S. media roster. It did so because the company wanted to "ensure media continues to operate and thrive as a growth engine for Hershey," according to Vinny Rinaldi, head of U.S. media for Hershey. Now, the company has selected a newly created team, MiltonONE, from Publicis,...

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