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Maroc Maroc - ADWEEK.COM - A la une - 15/Jul 10:00

Meet the Challenger Adtech Firms Competing to Grab Oracle Advertising Clients

As Oracle Advertising winds down--with it, contextual firm Grapeshot and media quality firm Moat--ad verification firms like Integral Ad Science and DoubleVerify are in the best position to scoop up former clients, (neither has said how many inbound leads they've had). But marketers, agencies and publishers have grown increasingly suspicious of the traditional ad verification...

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Google Objects to DOJ’s List of Adtech Vet Witnesses, Claiming ‘Lack of Personal Knowledge’

adweek.com - 22/Aug 20:22

Earlier in July, Google filed a court document with objections to the 68 adtech witnesses called by the Department of Justice for its upcoming adtech...

Agencies Continue to Receive Perks From Media Owners That Aren’t Disclosed to Clients

adweek.com - 03/Sep 18:04

Incentive programs between large media companies and agencies continue to lead to poor advertising decisions and less transparency for smaller...

Agencies Continue to Receive Perks From Media Owners That Aren’t Disclosed to Clients

adweek.com - 03/Sep 18:04

Incentive programs between large media companies and agencies continue to lead to poor advertising decisions and less transparency for smaller...

Google abusing power over website ads, UK regulator says

times of india - 10:29

The UK's Competition and Markets Authority (CMA) has provisionally determined that Google abused its dominant position in digital advertising by...

Retail Media Startup Topsort Wants to Challenge Giants Criteo and Microsoft

adweek.com - 22/Aug 19:58

Retail media is one of the bright spots in the ad industry, leading to the growth of the cottage industry of advertising tech companies focused on...

Aman Sareen, CEO of Aarki – Interview Series

unite.ai - 04/Sep 17:44

Aman Sareen is the CEO of Aarki, an AI company that delivers advertising solutions that drive revenue growth for mobile app developers. Aarki allows...

US antitrust trial targets Google's digital ad business

thestar.com.my - 04/Sep 10:11

(Reuters) - Alphabet's Google faces trial in a second antitrust case next week where the U.S. Department of Justice will challenge how the search...

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Father, son found dead at home near Muar

nst.com.my - 25/Aug 17:25

MUAR: The neighbours of a father and son, who were found dead in their home in Taman Indah, Sungai Abong, here last Friday, had grown suspicious...

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Shipwiikineni urges lawyers to defend social justice

observer24.com.na - 22/Aug 18:36

Swapo member Reinhold Shipwiikineni has urged lawyers to stand firm in the pursuit of social justice and not abandon clients.

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Confessions of a performance marketing ad buyer on ‘uptick’ in platforms’ ad rejections amid election advertising

digiday.com - 26/Aug 04:01

As political advertising ramps up, one performance marketing ad buyer believes that the platforms are getting more sensitive and potentially taking a...